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How To Improve Your Own Website For Better Google Ranking!

  

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  The online positioning of a website, profile or internet page is very similar to the physical positioning of a real store.  In order to differentiate yourself and attract your business, you need to invest time and funds in marketing.

  Imagine you own a store, located on a street corner, and you don't have any ads, marketing, logos or signs.  You may have a great product, but your potential buyers have no way of knowing you.

  The same is true on the Internet.  Quality and originality are definitely a plus, but people should have a way of hearing about you.  Today, one of the best ways to do this is to have a strong Internet presence across a wide range of social networks.  Create a Facebook profile, upload a YouTube video, do some Twitter or upload a photo on Instagram.  You can share and view virtual currency formats, like everyone else.

  One of the most important tools that can help you identify is to improve SEO and Google rankings. This is an acronym for Search Engine Optimization, of which Google is the most important.  During their search, users type words or phrases that allow them to find the items they want.  Your goal is to have the best ranking possible, or in other words, to stay at the top of the list to make it easier for potential customers to find you.  You can influence this in a number of ways: basic adjustments, advanced techniques, and paid advertising.  Still, the most important thing is:

  Improve your website!

  There are some basic adjustments that can help improve your rankings.

  Meta tags

  

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  OL are meta tags, which Google recognizes as key phrases associated with your site.  Meta tags are keywords, descriptions and more.  So, for example, if you were in the air conditioner service business, meta tags should relate to your expertise, services and special offers.

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  Description

  What's more, an accurate and clear explanation will go a long way in helping you.  160 well-used characters can make a big difference.  Recently, Google has begun to pay more attention to the general definition of keywords, as they can be abused through constant repetition.  This development was introduced to provide more relevant search results, through a list of sites that are actually linked to the search phrase, rather than simply repeating the term excessively.  Google now focuses on full text, themes, as well as key phrases and words.

  Captions and sitemaps

  Headlines and sitemaps are always a plus.  Like any other way to connect with Google, like Google Maps.

  Responsive sketch

  

  The latest development is that Google will emphasize which site is responsive, which means it has been adjusted for viewing on both mobile phone and tablet devices - but that doesn't mean that  The site needs to be mobile friendly to appear in search results, it just helps.  Due to the rapid increase in the use of new and mobile devices for surfing the Internet, Google has joined the ranks of sites that follow a trend that is not in them.  If your site isn't responsive, that doesn't mean it can't be viewed on a mobile device, but its functionality is limited.  The site is either reduced, and zooming is required, or the size remains the same, and scrolling from left to right is required to view the entire site up and down.  Responsive design introduces key locations, places where, depending on the size of the device, the site 'breaks down' so that it can be more fully adapted.

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  ALT tag

  Google can only use the benefits of your website that you provide.  This point is also true for images on the site. By utilizing ALT labels for pictures, you increment your enhancement and positioning.   The ALT tag is actually a description of a short image, since, as we know, Google is about words.

  To summarize - optimize your website.  Attractive design, skillfully configured, and improved website will always get high rankings.  Map the site, and check your description and meta tags.  Make your site mobile friendly.  Don't try to "trick" Google, because you will be allowed to.  This means that you don't want to use fake details, too many keywords or keywords that lead you to results that are not related to your business in any way.  These shortcuts can only bring short-term benefits and long-term results.