You need 23 keywords in a blog post to get a good position.
As a search engine optimization (SEO) author who participates in many Facebook related SEO groups, I am often asked this question:
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| get keywords for blog traffic, keywords for blog title,blog keywords |
"How many keywords do I want to use in my posts?"
People seem to be looking for an exact number or percentage that defines an ideal "keyword density" for web pages and blog posts. They think there is a sweet spot, and if they hit it, the traffic will be heavy!
Unfortunately, this is not the case at all. In fact, keyword density is a useless metric when it comes to writing optimized content for search engine traffic and conversions.
To help anyone find the answer to this question, I want to test and eliminate some common misconceptions about keyword density and show that the magic word number does not exist. I will also share a handful of strategies that I think are useful for writing SEO friendly content.
Debunking keyword density
There is no clear correlation between keyword density and how much organic traffic is generated through a post or page. In this case, the lack of evidence can be self-evident, as no SEO expert has been able to identify the ideal keyword-to-content ratio for generating traffic. I have tried more than that and I admit to failing.
That doesn't mean the keywords don't matter. They are and will continue to be important in the future. However, it is important to think beyond the key words and understand that there are many other important factors at work.
Keywords matter
I would argue that search engines have begun to place less emphasis on the keywords used than on the intent or purpose of the keywords within the content. Search engines are smart, and will show the best fit for what users are looking for, regardless of the exact terms used.
For example, filling out your webpage with "Family Law Attorney" does not help inform search engines about the focus of your post or helps them to lose touch with your content. Is. Is the user looking for a family law lawyer in a specific area? Are they trying to figure out how to become a family law lawyer? Are they seeking information on how to file for divorce? The variation of the terms you use and the overall context of the content is far more important than the density of your target keywords.
Keyword research
You want to make sure that your keyword research is sound before expecting to write any content. Many people, including SEO experts, have a list of keywords in mind that they want to create content around them but support their terms with statistics or incorporate them into a comprehensive content strategy. Doesn't take time to fit.
You want to make sure that the terms you use are actually a good match for the purpose of your content, have a reasonable volume of search and are meaningful to your website, niche or brand. Don't make the mistake of targeting a keyword "hunch on" or just because your competitors are ranking for a period of time.
You want to create an integrated plan for your content, whether it's being used as a landing page for advertising, generating organic traffic, or any other kind of content marketing campaign. Support your strategy with statistics and get a clear picture of how you want your content to work for you.
Debunking 'ideal word count'
Another common question I hear about SEO friendly content is "What is the ideal word count?" The question arises that naturally, people want to know how to budget their time. There is no point in writing a 3,000+ word post if a 500-word post will work.
Unfortunately, the answer to that question is, "It depends." It depends on a number of factors, and without examining each case individually, I cannot establish a strict rule for answering this question. However, I can provide insights into my process of determining how long a post or page should be. Let me start with the purpose of a post.
the aim. I always evaluate the purpose of the position. What to warn? Is this a sales page? Is this a landing page for an ad? All of these content forms have different page lengths. For example, having 1,500+ words in a blog post makes sense, but some users will want to read more of that copy on the sales page. Readers are looking for different things or may come at different stages in the buyer's journey. A short and comprehensive sales page may need to be replaced. A blog post or web page may need some depth.
Competition. I see what a competitor is doing
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